Today’s Marketing Objective: The reason why
News
March 1, 2018

Today’s Marketing Objective: The reason why

Like business plans, marketing strategies provide a pathway to selling the product or service you have dedicated so much time and effort into developing. Getting your product to those audiences that fit the best profile for your product is the reason why you started the business in the first place. The question is how effectively

E-EDITION
ePaper
google_play
app_store
view current print ads
Latest News
There’s always more to learn
News
There’s always more to learn
by Sally Colby 
January 1, 2026
Growing greens year-round at Twin Springs Fruit Farm in Ortanna, PA, started accidentally. “This house was built to grow ‘Tulameen’ raspberries starti...
High grade your high tunnel
News
High grade your high tunnel
January 1, 2026
Bob Rimol discussed high tunnel construction and other recommendations at the 2025 Ohio Ecological Food & Farm Association ’s annual conference. Rimol...
Great Lakes Expo returns, alters offerings to expand accessibility
News
Great Lakes Expo returns, alters offerings to expand accessibility
by Andy Haman 
January 1, 2026
Great Lakes Expo returned to Grand Rapids in early December with its usual fanfare and the chilly weather of a Michigan winter. Over 350 exhibitors fi...
Establishing benchmarks likely to increase growers’ profitability
News
Establishing benchmarks likely to increase growers’ profitability
by Edith Tucker 
January 1, 2026
University of Vermont Extension Professor Vern Grubinger summarized the results of research to address the economics of high tunnel production that he...